The internet has become the top resource that consumers use to find local products and services. Not that print is dead, but people today want information quickly. The easiest and fastest to get that? Searching the internet on your computer or smart phone. Of course, you probably already know that – it’s not rocket science.

It’s not just about having a website for your business, but utilizing it as an effective marketing and sales tool. A custom designed (i.e. non-cookie cutter) site is a nice to have, but managed Search Marketing services allows local, small businesses to compete not only with competitors, but with the bigger fish.

Here are a few tidbits on SEO services and your website:

  1. If SEO were easy, everyone would be doing it and doing it properly. There are proper practices in place and there is a method to the madness. So hire a professional if you want results.
  2. Going along with point #1, you get what you pay for. No, you’re not going to be at the top of the page in search results unless you fork out some cash. But, you can have better results with managed SEO.
  3. Following point #2, even when paying a professional, it takes time for it to work. If you need fast(er) results, consider Pay-Per-Click.
  4. No, it doesn’t magically happen when you launch your site.
  5. Take time to learn about what SEO can do for you. Everyone always says they’re too busy. Well who isn’t?! You know your business, correct? Well, if your site is an essential tool in selling your services and/or products, take the time to learn the basics so you can be the big fish in a small pond.

Remember, these days, everything happens at the speed of the internet.